Bitcoin as a Strategic Asset for Companies
In recent years, Bitcoin has evolved from a speculative asset into a strategic investment for businesses. Companies such as MicroStrategy, Block, and Bitcoin Group SE have incorporated Bitcoin into their balance sheets to hedge against inflation and diversify their liquidity. While MicroStrategy now holds over 499,096 BTC, other companies are also adopting Bitcoin as a long-term asset.

Why Businesses Are Investing in Bitcoin
1. Hedge Against Inflation
With a fixed supply of 21 million BTC, Bitcoin is resistant to inflation, unlike fiat currencies that can be printed indefinitely by central banks.
2. Diversification of Corporate Balance Sheets
Bitcoin serves as a strategic reserve, allowing businesses to store liquidity outside of traditional currencies.
3. Potential for Value Appreciation
Bitcoin has achieved an average annual return of over 100% in the past decade, making it an attractive alternative to traditional investments.
4. Independence from Banks
Companies can hold and manage Bitcoin directly without relying on financial institutions.
5. Regulatory Clarity
More countries are introducing clear regulations for Bitcoin, making adoption easier for businesses.
Discover how companies can invest in Bitcoin safely and strategically! This guide provides you with practical insights into regulatory aspects and best practices for safe custody. Use the comprehensive data from our spreadsheet to make informed decisions and benefit from real market analyses!
(Please send us an e-mail if you would like to receive the table as an Excel version)
How Can Businesses Buy Bitcoin?
1. Direct Purchase via Crypto Exchanges
Businesses can acquire Bitcoin through regulated exchanges such as Coinbase, Kraken, Binance, Bitstamp, and Bitcoin.de. These platforms offer real-time market purchases and secure storage solutions.
Regulatory Aspects:
✅ Germany: Crypto exchanges require a BaFin license. ✅ Switzerland: Exchanges are regulated by FINMA, with some providers holding banking licenses. ✅ Austria: Businesses must register with the FMA if they act as crypto service providers.
Key Considerations:
Minimum Purchase Amounts: €10–15 (e.g., Kraken: €10, Binance: €15)
Maximum Purchase Limits: OTC trading is recommended for large investments.
Transaction Fees: 0.1%–0.5% per transaction; credit card fees may range from 1.5%–4%.
2. Investing in Bitcoin ETFs, ETNs, and ETPs
Bitcoin can also be purchased via exchange-traded products, such as Bitcoin ETFs, ETNs, and ETPs. These are ideal for businesses that do not want to manage their own custody.
Regulatory Aspects:
✅ ETFs are not currently approved in the EU, but ETNs and ETPs are tradable on regulated exchanges.
✅ Germany: ETNs are classified as debt securities and regulated by BaFin.
✅ Switzerland: ETPs are traded on the SIX Swiss Exchange.)

3. Buying Bitcoin via OTC Brokers and Banks
For large purchases (typically 50–100 BTC or more), OTC brokers and banks offer tailored solutions.
Regulatory Aspects:
✅ Banks with a crypto custody license (e.g., Sygnum, SEBA Bank) provide OTC trading. ✅ Germany: OTC trades must comply with anti-money laundering laws. ✅ Switzerland: Banks are regulated by FINMA.
Key Considerations:
Minimum Investment Amounts: Typically from $100,000
Fees: 0.1%–1% depending on trade volume
Secure Custody: Self-Custody vs. Third-Party Custody
Self-Custody (Managing Bitcoin Independently)
Businesses can store Bitcoin in their own wallets for full control over their assets.
Storage Options:
✅ Hardware Wallets: Ledger, Trezor ✅ Multi-Signature Wallets: Enhanced security via multiple keys ✅ Cold Storage: Offline storage for maximum security
Pros & Cons:
✅ Full control over assets ✅ No third-party risks ✅ No ongoing custody fees ❌ Businesses are responsible for security & backups ❌ Risk of loss due to mismanagement
Third-Party Custody (Using Regulated Custodians)
Many businesses prefer custody solutions from Coinbase Custody, BitGo, Anchorage Digital, or regulated banks.
Costs & Security:
Custody Fees: 0.1%–1.5% p.a.
Insurance Coverage: Varies by provider
Pros & Cons:
✅ Professional security infrastructure ✅ Insurance coverage against hacks ✅ Compliance with regulatory requirements ❌ Dependence on third parties ❌ Ongoing storage fees
Need Assistance with Bitcoin for Your Business?
If you require support in purchasing, securing, or integrating Bitcoin into your corporate strategy, feel free to contact us. Our team will help you find the best Bitcoin solution for your company!
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